Brand strategy, brand design, brand creative that launches brands – new and old.
We accelerate your growth by putting “brand” first. With rad branding & damn good creative under one roof, we give your brand the alignment & velocity it needs to launch & rocket to the moon.
There’s an important distinction between “brand” and “branding”
You don’t own your brand, but you can control your branding efforts.
We can help craft your identity, messaging, image, and creative in a way that helps shape the brand story that YOU want to tell.
From Peter Drucker’s The Five Most Important Questions You Will Ever Ask About Your Organization
Your mission is your “why.” Most often, brands choose to package this “why” into a mission statement – short and sweet. Everybody in your company should be able to tell you what that mission is. If they can’t, you’ve got work to do.
Once you know your customers, your next task is figuring out what they value. Because people spend $$ on things they value. But to they value? What do they need? What do they want? What are their aspirations? What do they fear? Once you know, you can position yourself as the only solution for them.
Everything you choose to do in your business will have results. When talking “results” it is important to look internally and external. Internally – ask yourself what success looks for your business? Externally – aks what result the customer experiences after they interact with your product, service, or brand?
According to Drucker, your plan is a “concise summation of the organization’s purpose and future direction. The plan encompasses mission, vision, goals, objectives, action steps, a budget, and appraisal.” If you don’t have a plan, you’ll never know if (or how) you’ll get there.
Align to design & then unleash the creatives on the world…
We kick-off all projects with a brand Q&A to establish where you’re at. Helping craft your mission, your ideal customers, and value proposition, we can craft an aligned brand message.
This Q&A will establish a baseline and serve as the foundation for your brand identity and the design & creative efforts that follow.
With an identity foundation in place we can start getting creative with all the “brand” stuff: logos, colors, type, patterns, and all the rad stuff you’re used to seeing in a “brand” book.
At this point, we already know you (and your customers) so crafting a brand that aligns on both fronts is much easier.
Your brand is always always on the move. As we keep your branding aligned we can produce and distribute creative that keep you moving upward and towards your goals.
Our creative team continues your brand momentum with creative content – videos & designs that move the revenue.
info@stokeship.com
We’d love to get in touch & see how we can help build, launch, or grow your brand.
We’ve got pros in brand identity, brand design, and brand creative – so there’s a lot to chat about.
Startup? Small business? E-COMM STORE? You’ve got a brand.
The “Brand Mission Plan” is our three-phase approach to brand strategy, brand identity, & brand creative.
You’ll quickly self-identify your brand phase and know right where to jump in for some rad branding execution.
By clicking “GET MY BRAND MISSION PLAN” you are also subscribing to our What the Heck is a Brand newsletter. It’s a pretty sporadic (working on that) newsletter on all things brand & creative. 🤘🏼
By clicking “Let’s Chat!” you are also subscribing to The Stokeletter – a once-in-a-while newsletter on all things creative. But don’t worry about spam. We still haven’t published the first issue!
